Toyota Prius

Transportation
Written By Electric Art

Toyota Prius

Saatchi Sydney commissioned us to create these images for the new Toyota Prius Brochure. Saatchi had chosen various background plates, to which we added our own HDRI environments. After settling on the correct camera angles the CGI cars were materialised & lit to suit the laws of reality and beauty, taking care to match their new environment's light sources & natural reflections.

Agency: Saatchi & Saatchi Sydney
Designer: Tod Duke-Yonge
Agency Production: Sarah Chapman & Skye Houghton
HDRI Photography: Electric Art

Electric Art
Previous

John West Pelican
Next

Musical Note