Olay 2025 Moisturiser Range

RetouchingCGI / VFX

27 Mar

Written By Electric Art

STRE11157_Olay_Capsule_8bit_2d_RGB_WIP_2500pxl__0005_CAPSULE.jpg

STRE11157_Olay_Capsule_8bit_2d_RGB_WIP_2500pxl__0004_OATS.jpg

STRE11157_Olay_Capsule_8bit_2d_RGB_WIP_2500pxl__0003_SHEA NUT.jpg

STRE11157_Olay_Capsule_8bit_2d_RGB_WIP_2500pxl__0002_CREAM.jpg

STRE11157_Olay_Capsule_8bit_2d_RGB_WIP_2500pxl__0001_COCOCNUT.jpg

STRE11157_Olay_Capsule_8bit_2d_RGB_WIP_2500pxl__0000_EXFOLIANT.jpg

Olay 2025 Moisturisers

Our work in 2024 for the 2025 Olay moisture range was a great exercise for all our photo real CGI and retouching skills. We had to develop a highly crafted, consistent and beautiful set of work for one of the great beauty brands on the planet. It was an incredibly tight timeline but we got there. Thanks to Nikki, Tika and Lizzy at P&G Beauty House for the intense creative collaboration, such talented and lovely people to work with creates a great result!

Beautiful composites of photo real CGI and photography were blended seamlessly for the entire range.

Client: Proctor & Gamble Beauty House

Electric Art

Olay 2025 Moisturiser Range

Olay 2025 Moisturisers

Everyplate

KIA ‘Zombies’