Mars, For you who did that thing

CGIFood & Beverage
Written By Electric Art
 

Mars, For you who did that thing

We created the front facade of the world famous Mars Bar in CGI for Thinkerbell’s new campaign. Sculpting nougat in CGI is harder than in real life - but we think the results make it worthwhile. The delicious caramel is all a matter of lighting, and chocolate is best made broken to look realistic.

 

Client: Mars Wrigley
Agency: Thinkerbell
Producer: Clarke Kelly

Electric Art
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